Category: Velocity

How To Measure Brand Performance

How To Measure Brand Performance

Sticky Brands sell more faster, and you'll see it in your data: more demand, higher profits, and less competition. Measure your brand performance with these metrics.
3 Steps to Eliminate Sales Proposals

3 Steps to Eliminate Sales Proposals

Sales proposals are a common element in the sales process, but they're brutal. They slow down the buying process and reduce sales productivity. Here's how to eliminate them.
Cut The Fat From Your Selling

Cut The Fat From Your Selling

Corporate sales teams are filled with fat — extraneous processes and steps that slow down customers from making purchase decisions. It's time to challenge convention to deliver better sales results. To dramatically speed up sales you've got to cut the fat from your sales process.
The 2-Call Close, Part 2

The 2-Call Close, Part 2

Make your website sell as well as your best salesperson. To drive velocity into your sales funnel, create a website that sells. This is Part 2 of a three part series of the 2-Call Close. Learn the principles to close complex sales in two calls within two weeks.
Quarry: Positioning Drives Sales Velocity

Quarry: Positioning Drives Sales Velocity

When you get your positioning right your sales funnel accelerates. Quarry Integrated Marketing has their positioning dialed. It's clear and concise, and it allows their clients to self-select if they're a fit. It makes their brand more findable, referable, memorable and desirable.
Creativity Creates Work

Creativity Creates Work

Creativity is a double-edged sword, because every good idea generates a mountain of work. Apply rails to your projects with clear outcomes so you don't innovate needlessly.
Customers Buy When They Get You

Customers Buy When They Get You

Your customers are crying out for clarity. We live in a cluttered world. We have so many options it's hard to ...
Content: You Don’t Have An Option

Content: You Don’t Have An Option

Ten years ago some people argued they didn't need a website. They felt their business was too complex or their ...
3V’s: Setting Your Brand Priorities

3V’s: Setting Your Brand Priorities

How do you eat an elephant? One bite at a time. The same goes for branding. Too often branding turns into a ...
3 Levers to Measure a Sticky Brand

3 Levers to Measure a Sticky Brand

Spend a few minutes on Google Analytics, and you realize everything is measurable.  You can track where visitors ...

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Jeremy Miller

Top 30 Brand Guru

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