Category: Value

How To Measure Brand Performance

How To Measure Brand Performance

Sticky Brands sell more faster, and you'll see it in your data: more demand, higher profits, and less competition. Measure your brand performance with these metrics.
The 2-Call Close, Part 2

The 2-Call Close, Part 2

Make your website sell as well as your best salesperson. To drive velocity into your sales funnel, create a website that sells. This is Part 2 of a three part series of the 2-Call Close. Learn the principles to close complex sales in two calls within two weeks.
Creativity Creates Work

Creativity Creates Work

Creativity is a double-edged sword, because every good idea generates a mountain of work. Apply rails to your projects with clear outcomes so you don't innovate needlessly.
Predictions For 2013: Life Continues

Predictions For 2013: Life Continues

2013 is around the corner, and everyone has predictions. Avoid them. No one can predict the future, but you can control your future by staying focused, working hard, having fun and being of value to others.
Monetizing Marketing: Crafting Experiences

Monetizing Marketing: Crafting Experiences

Free comes with a catch. Sign up for a free newsletter, and you get spammed. Attend a free event, and it’s an ...
Bottling Your Remarkable Factor

Bottling Your Remarkable Factor

What makes your business stand out? Why do your customers seek you out? What is your X-Factor? I wrote in an ...
Your Value Proposition Is Not Enough

Your Value Proposition Is Not Enough

It's easy to focus your marketing on the tangible stuff: the cost of your products and services; the features and ...
Content: You Don’t Have An Option

Content: You Don’t Have An Option

Ten years ago some people argued they didn't need a website. They felt their business was too complex or their ...
3V’s: Setting Your Brand Priorities

3V’s: Setting Your Brand Priorities

How do you eat an elephant? One bite at a time. The same goes for branding. Too often branding turns into a ...
Selling On Price Sucks

Selling On Price Sucks

I used to think the best way to increase prices and achieve higher margins was to add more value to my services. I ...
Are sales calls a good use of your time?

Are sales calls a good use of your time?

Making sales calls are fun. You get to meet new people, understand their challenges, share insights and present ...

Subscribe to our Newsletter!

Get weekly email with ideas, stories, and best practices to grow a Sticky Brand!

  • This field is for validation purposes and should be left unchanged.

Jeremy Miller

Top 30 Brand Guru

Download our Latest Guide

Subscribe to our Newsletter!

Get weekly email with ideas, stories, and best practices to grow a Sticky Brand!

"*" indicates required fields

This field is for validation purposes and should be left unchanged.